MUNICH (Germany) - FIBA Women's EuroBasket 2025 set out to be amazing but by the time it concluded on June 29 in Greece, the birthplace of sports myths, it had gone one step farther, scaling the heights of the Acropolis.
The 40th edition marked the first time that Europe's flagship national team competition was hosted in four different countries, with Bologna, Italy; Brno, Czechia; Hamburg, Germany; and Piraeus, Greece hosting one group each and the Greek port city also providing the stage for the Final Phase.
It was only appropriate that Emma Meesseman secured a place on the Mount Olympus of competition history by becoming the first ever two-time TISSOT MVP after leading the Belgian Cats to their back-to-back trophy conquest.
Belgium has joined the elite company of Spain and the Soviet Union as the only countries to win the coveted silverware twice in a row.
The accomplishment of the Belgian superstar on the court was the punctuation point of a vast array of records for the 2025 edition, also in the stands and in the digital realm.
Fans in the arenas shattered every previous record of the 21st century, starting with the highest single-game attendance as 10,503 spectators packed the iconic Peace and Friendship Stadium in Piraeus at the Group Phase contest between hosts Greece and Türkiye.
Meanwhile the 8,860 spectators at the game between Greece and France marked the second-highest single-game attendance this century, and the big Final between Belgium and France attracted the biggest crowd for a title clash this century, with 7,827 spectators.
It comes as little surprise then that the 40th edition also averaged the highest attendance since the turn of the century, with 2,579 spectators.
The fact the competition was on a record-breaking track started becoming evident already since the start of the cycle, which started with the Qualifiers.
Cumulative video views across the competition's official channels, for the tournament and Qualifiers combined, ballooned to 210 million views from 43 million for the 2023 edition. Engagement grew to 15 million from 7 million, while impressions more than doubled to 968 millions from 415 million.
As these figures suggest, subscription to the Women's EuroBasket social media accounts soared, with its official platforms gaining over 85,000 new followers.
The official website of the competition recorded 1.4 million sessions, up from 1.1 million two years earlier, while pageviews grew a whopping 88 percent, to 6.2 million views. The editorial segment in particular grew to 480,000 pageviews, from 280,000 for Women's EuroBasket 2023.
Linked to the website records was a huge increase for the official mobile app of the competition, which saw downloads more than double to 25,000, from 14,000 in 2023.
FIBA