FIBA Intercontinental Cup, Wilson sign new agreement; BCL, Wilson extend collaboration

 

MIES (Switzerland) / CHICAGO (USA) - The FIBA Intercontinental Cup and Wilson Sporting Goods Co. have penned a new agreement, while the Basketball Champions League and the US-based sports equipment manufacturer have jointly announced the extension of their existing partnership.

Both competitions will be played with Wilson’s EVO NXT Game ball.

As part of the agreement, Wilson will provide the official ball of the FIBA Intercontinental Cup for three editions, from 2023 through to 2025.

The FIBA Intercontinental Cup is an annual worldwide club competition held in Singapore that brings champions from Asia, BCL Europe, BCL Americas and BAL as well as a representative of the NBA G League to compete in a global championship.

Wilson has also extended their collaboration with the BCL to continue providing the Official Game Ball for all Basketball Champions League games for another three years, from 2024 through 2026.

The BCL will also work closely with Wilson to create regular content, including player insights and monthly in-game highlight reels. The two companies will also collaborate on a joint Allyship / Community program.

This program, which receives support from Wilson for the Youth Basketball Champions League, highlights the company’s efforts to promote and invest in the future of the sport.

"We are pleased to expand our reach with the help of our new agreement with the FIBA Intercontinental Cup, as well as extend our collaboration with the BCL," stated Kevin Murphy, General Manager of Team Sports for Wilson.

"These relationships will help to expand our footprint worldwide to help to better grow and develop the game of basketball, not just for current fans and athletes, but also to help introduce the next generation and incite in them a deep love for the sport."

"The FIBA Intercontinental Cup opened an exciting chapter in its history in September 2023, with the 33rd edition bringing the event to Asia for the first time," stated FIBA President Sheikh Saud Ali Al Thani.

"The competition brings together clubs from many corners of the globe, spearheading FIBA's vision to reshape global club competitions. We are enormously pleased that Wilson is an active participant in this vision, assisting us to turn into reality what the FIBA family regarded as a distant dream when it gave birth to the FIBA Intercontinental Cup in 1966."

"The start of our collaboration with Wilson, in 2019, was the cornerstone of our plan to elevate game experience standards for our players," commented BCL CEO Patrick Comninos.

"The BCL has just entered its eighth season and, by now, our players take for granted that they will have the best possible equipment and the ideal conditions at their disposal, so they can focus only on their performance. The BCL and Wilson share a commitment to innovation in basketball and a passion for our sport, so extending our partnership is a natural step in our joint pursuit of excellence in basketball."

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About FIBA Intercontinental Cup 
FIBA and Sport Singapore entered a three-year partnership that brings the FIBA Intercontinental Cup to Asia for the first time. Singapore Sports Hub is the venue of choice, and provided the stage for the 33rd edition of the event, from September 21 to 24, 2023.

About Basketball Champions League
The Basketball Champions League is an innovative joint partnership between FIBAClubCo and 11 top European leagues. It is a fair competition based on sporting principles with teams qualifying through national leagues. 
For further information about the Basketball Champions League, visit championsleague.basketball or follow us on Facebook, Twitter, Instagram, YouTube, or LinkedIn.