IWBF partners with Tissot to elevate Wheelchair Basketball worldwide

MIES (Switzerland) - The International Wheelchair Basketball Federation (IWBF) has proudly unveiled its partnership with Tissot, a renowned global brand in the watchmaking industry. 

As part of this collaboration, Tissot has become the Official Timekeeper of IWBF events, supporting the federation's efforts to enhance the quality and professionalism of wheelchair basketball competitions worldwide, as well as their efforts to elevate the sport and improve the experience for athletes, fans, and stakeholders alike. Through this collaboration, Tissot reaffirms its commitment to inclusivity and its support for para sports.

Expressing his excitement for the partnership, IWBF President Ulf Mehrens stated: "We are thrilled to welcome Tissot as our Official Timekeeper. The partnership with Tissot, a prestigious brand renowned for its partnership with FIBA and collaborations with other top global sporting events worldwide, marks a huge honor for IWBF. With Tissot's expertise in timekeeping and our dedication to promoting inclusivity and excellence in sports, we look forward to advancing our sport to new heights together."

With the agreement already in motion, Tissot's dedication to promoting sports, including wheelchair basketball worldwide, is evident as demonstrated by their recent engagement in the 2022 World Championships and the 2024 IWBF Repechage tournaments.

Sylvain Dolla, CEO of Tissot commented: "It is an honor to provide our Timekeeping expertise to the IWBF. The athletes serve as great inspiration through their resilience, skill, and dedication, perfectly aligning with our brand values. How better to demonstrate that time and devotion are the path to success? It is also essential to provide fairness and to elevate the competitive experience for everyone involved by maintaining consistent timekeeping across all levels of play. Together, we want to break down barriers and champion the spirit of inclusivity, by helping to create a more diverse and dynamic basketball community where every athlete has the opportunity to excel."

The partnership between IWBF and Tissot underscores the strong support within the basketball community. Tissot, one of FIBA's longest-standing partners, has been a FIBA Global Partner and the Official Timekeeper since 2008. Additionally, Tissot serves as the Official Watch and Official Timekeeper for the NBA, the WNBA, and the NBA G League.

FIBA's Secretary General, Andreas Zagklis, added: "It's great to witness the collaborative support between FIBA and IWBF, showcased through this partnership announcement with our longstanding Global Partner, Tissot. This highlights the strength of our relationship and the unity within the FIBA Family."

Together, IWBF and Tissot are poised to make a significant impact on the world stage, promoting inclusivity, diversity, and excellence in sports.

FIBA