3x3 - StreetMekka: the future of indoor basketball

COPENHAGEN (3x3) - What makes 3x3 or Streetball so attractive is that it's played outdoors. However, bad weather makes playing outside a real nightmare.

GAM3, 3x3 promoters from Copenhagen have found the perfect alternative; StreetMekka.

"Essentially it's an indoor street and has a N.Y. State of Mind", said Simon Prahm, GAM3 director.

This project came about after two Copenhagen streetballers were getting tired of playing in the foul Scandinavian weather and spraining their ankles on bad courts.

After seven long years of perseverance and a four million dollar fundraising campaign, StreetMekka was opened to the streetball community in 2010.

Now "addicts" can play the sport that they love all year round, compared to only six months prior to this 3x3 basketball shrine.

Thus far the most memorable event that took place in StreetMekka was this year's GAM3 Finals. Rain showers forced the tournament to move indoors, this proved to be wonderful substitute.

It didn't take long for it to become a resounding success story. The people of Copenhagen voted it as the "Best New Initiative in Town".

With so much momentum, GAM3 is currently working on a plan to open four new StreetMekka facilities across Denmark within the next five years.

Who knows, if this all works out maybe you'll be playing 3x3 in your city's StreetMekka in the middle of winter.


FIBA