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FIBA’s Foundation and Genius Sports announce extended partnership
LAUSANNE, Switzerland - Genius Sports, an award-winning sports data and technology company, and FIBA's Foundation, the International Basketball Foundation (IBF), have announced an extension of their long-standing partnership until 2019.
Alongside this strategic agreement, Genius Sports has also secured the non-exclusive rights to collect and distribute live data to the betting and media markets from more than 2,000 official games at FIBA events until 2017. These events include the 2016 FIBA Olympic Qualifying Tournaments and 2017 Continental Cups.
The extended partnership between the two parties sees Genius Sports become the 'Official FIBA Data and Statistics League and Federation Partner' for the next four years as it works closely with FIBA and the IBF to roll out its Sports Management Platform to National Federations.
The partnership dates back to 2005 and has seen FIBA and the subsidiary SportingPulse brand co-develop and distribute FIBA Organizer & FIBA LiveStats to basketball federations and leagues in 120 countries. FIBA LiveStats, a module of the Genius Sports Management Platform, is the world’s most popular basketball live statistics tool. It enables courtside capturing of live game statistics, live webcast publishing and reporting to coaches and media.
In 2016, the courtside technology will allow statisticians to accurately collect data from more than 35,000 games. This coverage will grow significantly as Genius Sports works with FIBA's regional offices around the world, including throughout Europe where, as of 2017, FIBA will transition users to the single official FIBA LiveStats solution.
The extended partnership will see national basketball federations and leagues continue to benefit as the FIBA LiveStats tool and associated services keep driving significant value in sport development and fan engagement. Genius Sports is also helping the likes of French Basketball Federation (FFBB) and Argentina's Association of Basketball Clubs monetise their LiveStats data through the execution of data rights agreements.
FIBA Secretary General and International Olympic Committee (IOC) Member Patrick Baumann said: "We are delighted to continue this exclusive collaboration with the newly-branded Genius Sports with respect to their statistical and competition management tools for federations and leagues globally. This agreement further demonstrates Genius Sports' commitment to service the FIBA family with the highest quality technology solutions in the market."
Genius Sports Chief Commercial Officer Nick Maywald said: "FIBA and the IBF are committed to the development of basketball around the world and we are proud to support this through a close partnership that has spanned more than 10 years. Sports technology and the creation, distribution and monetisation of data are central to any sports development strategy. We are delighted to announce this expanded agreement with FIBA and look forward to working with even more federations and leagues across the world to make basketball the most popular sports community."
IBF President and FIBA Honorary President Yvan Mainini said: "This new partnership goes beyond a pure technology partnership. It will help tremendously with the development of basketball on a global level, especially in countries with limited human and financial resources. The Foundation focuses especially on those members."
About Genius Sports
Genius Sports Group is the global leader in sports data technology, distribution and commercialisation services for clients around the world. Headquartered in London, the Group employs over 750 staff in 10 locations worldwide and is recognised as one of the fastest growing sports technology companies in the world. Our innovative software products help power the industry with data driven solutions to sports, media and regulated betting markets. Founded on integrity, we have become the trusted partner of over 100 leagues and sporting federations including the English Premier League, La Liga, Major League Baseball, ATP, WTA, FIBA/IBF and over 150 Basketball Leagues worldwide.
For more information, visit geniussports.com.
The International Basketball Foundation (IBF) was founded in 2008 by FIBA, the International Basketball Federation. The Foundation is the social, educational and legacy arm of FIBA that addresses the role of sports and particularly basketball in society, preserving and promoting basketball’s values and its cultural heritage. Its main areas of activities are educational programmes for administrators, the management of FIBA’s archives, the establishment, housing and promotion of basketball's history and memorabilia as well as the FIBA Hall of Fame. It also owns and manages the House of Basketball, FIBA’s worldwide headquarters.
For more information, visit fiba.com/foundation.
FIBA (fiba.com) - the world governing body for basketball - is an independent association formed by 215 National Basketball Federations throughout the world. It is recognised as the sole competent authority in basketball by the International Olympic Committee (IOC).